Transform Customer Loyalty:
Why These 3 Customer Journeys Are the CX Game-Changer
What if the real game-changers in customer experience were not the most complex campaigns—but the most overlooked ones?
During this 45-minute session, Jan Krčmář—founder of Data Club, a leading community for data-driven marketers, and a seasoned expert in email automation and customer lifecycle strategy—will share insights drawn from years of experience working with top ecommerce players and fast-growing digital businesses.
You’ll learn how to close common gaps in automation, use email as a powerful identification tool, and set a new benchmark for your CX strategy in 2025. Whether you're just reviewing your current lifecycle setup or planning a major revamp, this webinar will give you the clarity and direction to do it right.
Following the presentation, stay tuned for a live Q&A with Meiro’s expert Karel Holub to dive deeper into real-world applications and get answers to your questions.
Who Should Attend
- CRM and Lifecycle Marketers
- Email and Retention Specialists
- Customer Experience and Digital Teams
- Marketing Automation Professionals
- Anyone looking to level up their customer journey strategy
Key Takeaways
- The most critical—but often neglected—customer journeys & marketing automations
- How to turn a welcome email into a strategic CX asset
- Why personalization starts earlier than you think
- What data is already available at first contact—and how to use it
- Tips for improving automation flow and data access across teams
Speakers
Jan Krčmář
Founder, Data Club
Jan is a seasoned expert in email marketing and automation, with a strong background in data-driven strategies. As the founder of Data Club, he has been instrumental in helping businesses enhance their customer engagement through targeted, personalized communication.
Karel Holub
Solution Consultant, Meiro
Karel brings over 15 years of experience in personalized customer communication systems. At Meiro, he specializes in implementing scalable, tailored communication strategies that enhance customer experience and drive business growth.