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Product updatesMeiro Business Explorer: refresh segments
Refresh segment button in each segment enables to decide when you wish you segment to be recalculated.
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NewsMeiro product updates: smart segments, identity access management, more integrations
We are constantly working on our product and developing new features based on business needs. Here is a short update on what we have worked on and you might not know it.
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Meiro Business Explorer: relative datetime in web banners
Relative datetime conditions in web banners.
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Meiro Integrations: Snowflake connector
A new component Snowflake connector has been released.
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Meiro Business Explorer updates (v2021.04.12)
This time small adjustments and fixes: added tooltips across the product and fixed colors in the identity graph in customer profiles.
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NewsMeiro CDP in partnership with ADA – Digital Disruption in the Financial Services
The financial market is a fast-growing market with fintech & banks moving at breakneck speeds. Very soon, branches and operations centres could be staffed by robots instead of humans, and customers could be taking financial/insurance advice from an AI app – across currencies, borders and with just a few taps of a screen. This future is already happening.
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Meiro Business Explorer updates: personalization with web banners
Meiro Business Explorer opens a new chapter of website personalization with web banners.
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MarketingScientific Marketing - The Best Form of Marketing
Have you ever thought about it? That the _only_ way to improve _anything_ is to measure it first? Because only when you measure your current effort, you’re able to say if your new effort is better or not. Without effective measurement, there’s nothing to compare.
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Meiro Integrations: SmartEmailing Trigger loader
A new component: SmartEmailing Trigger loader
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Meiro Integrations: Oracle database connector & Facebook Conversion loader
2 new components have been released: Oracle database connector and Facebook Conversion loader
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How to seize opportunities as a next-gen retailer
The question today is no longer about moving from offline to online but about staying online and establishing online and offline marketing activities that are aligned and relevant.
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Meiro Business Explorer updates: reporting dashboards
We are closing the stack from the top end by adding full data visualization and reporting layers.
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BusinessBanks Vs Fintech: How banks can turn competition into an opportunity with CDP
The rise of fintech it seems is only just beginning. According to a study by Google, the worldwide digital financial services market is set to hit $786 billion in 2021, and in Singapore alone is set to hit $130 billion. Should such exponential growth be reason enough for banks to be worried?
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Meiro Integrations: Youtube Insights connector, SmartEmailing loader
2 new components: Youtube Insights connector SmartEmailing loader
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Meiro Business Explorer updates- favorite customers
Add customer profiles to favorites. Browsing through customer profiles and wish to keep some of them for later? No worries, just add the chosen customer profiles to favorites. You will see favorite customer profiles listed in the Customers tab.
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Meiro Integrations: SmartEmailing connector & Criteo loader
Two new components have been released: SmartEmailing connector and Criteo loader
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The future of advertising & how you can pivot without cookies (not just as a publisher)
Learn about the future of advertising and business in the post-cookie worked from this eminent panel. Hosted by Gavin Floyd, Head of Consultancy at Breathe APAC, the panel also included personalities from across the industry such as Devendra Shivhare – Head of Engineering at SPH, John Thankamony – Client Partner at Dentsu, and Rica Raubenheimer – Digital Product Manager at South China Morning Post.
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MarketingBeat the 3rd party cookie ban, here's the plan
Google finishes what they set out to do – ending support for 3rd party cookies in phases, and changing the data landscape forever.
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Meiro Events Monitoring
* Track all your events collected for the last 1 hour. * Inspect payloads collected. * Set up alerts to get email notifications if events you expect to collect do not appear.
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NewsMeiro, Futurology & Coca-Cola – Why Data-Driven Marketing is a must
Learn from the experts – Vidyarth Ellupai Srivatsan (Vid), Head of Marketing Technologies of Coca Cola, and Pavel Bulowski, CMO & Co-Founder of Meiro.
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